Turfhugger

We have just done a Q&A with Turfhugger.com. Turhugger is 110% green golf and reports and promotes the products, technologies and personalities who lead the golf industry towards an environmentally sustainable future.

Interview below...

Dressed To A Tee

Saturday, August 29th, 2009

The Organic segments of food, vitamins, alcohol, and even clothing have grown exponentially through the last few years, generally over a concern for worker health and the environment. I wonder when this shift will reach golf courses, as it most definitely will, some may argue that it has already started!

Golf clothing companies have been providing organic cotton, bamboo, merino wool and even recycled fabrics for quite some time now to tap in to this growing "Green" market. Instead of interviewing one of the big manufacturers, I decided to search for a company run by actual golfers to learn what influenced the decision to go Organic, that company is Dressed To A Tee.

Turfhugger.com - There are a number of clothing companies in our industry that are using organic fabrics now, why do you think golfers want organic materials in their clothing?

Dressed To A Tee – Our customers are active people who love the outdoors and so are passionate about looking after it. They want to be environmentally responsible and buying clothing made from organic cotton is an easy way to do this. Organic cotton is grown without the use of harmful chemicals such as synthetic fertilisers, soil additives and defoliants, so it has a very low impact on the environment.

Turfhugger.com - Why did you guys start the company? What’s your background?

Dressed To A Tee – Dressed To A Tee grew out of golfing road trips to Ireland. In university summers we would throw our clubs in the back of an old Peugeot and head over to Cork on the ferry. We would drive from course to course asking for student rates and in the evenings we would ask farmers if they had an empty field we could camp in. It was golf on a shoestring and a great adventure.

One trip we realised we were not wearing any specific golf clothing despite playing golf nearly every day. So when we got home we designed some polos and t-shirts that were ideal for golf but that also embodied the casual and informal nature of our trips. The clothing was multi-functional as we needed to wear it not only on the golf course but also for travelling around and living in the outdoors.

There are two of us that run the company: Harry and Sam. Our background is marketing and sales, so we had to get some help in the clothing department. It has been a steep learning curve but we are very proud of what we have achieved so far and very excited about moving forward and growing our product range.

Click here for the rest of the interview and please leave any comments at the end.